In my latest blog, I will be looking at hair care and
styling products/brands, these are at the heart of any hair salon. Jack Anderson favours two brands, Label
M and Wella Professional. In this
blog I will be primarily looking at Label M and how its ethos matches Jack
Anderson Hair Design in its ways of promoting the business as an affordable and
innovative approach to hair care and styling.
Label M is a part of the Toni & Guy portfolio, Toni
& Guy are a global hairdressing and education business founded by brothers
Guiseppe (Toni) and Gaetano (Guy) Mascolo in 1963 and is based in London in the
United Kingdom. Label M was
founded by Toni (surviving partner) and his daughter Sasha Mascolo-Tarbuck and
its primary function is hair and styling products for salon
professionals.
Having completed research on the Label M Brand, it matches
Jack Andersons approach to hairdressing in that hair styling etc should be
available to all at an affordable price while not scrimping on its
innovativeness in reinventing consumers hair styles and fashion trends. It was Jack Anderson who influenced my
decision to include this blog, as he wished me to learn of how Label M works
and its ethos in order to learn how Jack Anderson wishes to be viewed and what
his salon can offer the public of Dundee and surrounding areas, whilst
researching I noticed I myself owned a Label M product – Label M Shaper, this
purchase came form Poundland, which proves Label M is affordable, allowing its
products to be sold in cheaper retail outlets. Hair and Fashion can be viewed as big business but it is the
average consumer that aspires to the looks/styles which are mimicked on every
High Street in the United Kingdom and with this in mind I believe Label M and
salons that use these products will gain new clients within the next few years
due to the current economic conditions.
Hair doesn’t have to be expensive, it just need sound products in order
for a high end fashion look to be achieved.
Below I include some facts and pictures relating to the Label
M Brand.
 |
| Label.M Collection 2011 |
Mission
label.m’s brand mission is to become the
ultimate professional hairdressing range in the world – recognised by both the
industry and clients’ for its edge-driven, fashion image. The philosophy is
also fused by the creativity that stems from a highly influential International
Artistic team who are the driving force behind all new product ideas for the
creative work they do in terms of session work at London Fashion Week through
to Window Advertising Campaigns.
Awards
Your Hair Best Beauty Buys
2011 Deep Conditioners Best All-Rounder – label.m Intensive Mask
Anti-Ageing Beauty Bible
2011 win- label.m Shine Spray
Look Fantastic.com Beauty
Awards 2011 Best Heat Protector-label.m Heat Protection Spray
GQ Grooming Awards
2011/2012 Winner Best Shampoo-Organics Orange Blossom Shampoo
Hair magazine Awards 2012 Short-listed
for Shampoo category- label.m Honey & Oat Shampoo and label.m Colour Stay
Shampoo
Hair magazine Awards 2012 Short-listed
for Organic Range- label.m Organic Orange Blossom
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